Link Building for Mobile Apps: Strategies and Tips to Boost Your Downloads

So, you’ve poured your heart and soul into building an awesome mobile app. Now what? Just slapping it up on the app store and hoping for the best isn’t going to cut it in today’s competitive landscape. You need a secret weapon: link building. Think of backlinks as votes of confidence from other websites, telling the app stores and your potential users that your app is worth checking out. It’s not just about boosting your app store ranking (although that’s a HUGE part of it!), it’s about building brand awareness, establishing trust, and ultimately, driving those all-important downloads. This guide will walk you through everything you need to know about link building for mobile apps, from identifying high-quality websites to avoiding those sneaky black hat tactics that could backfire spectacularly. We’ll cover strategies like guest blogging, influencer marketing, and resource creation, showing you how to get those valuable backlinks in a way that’s both effective and ethical. Get ready to level up your app’s visibility and watch those download numbers climb!

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Brian Harnish

Brian has been doing SEO since 1998. With a 26 year track record in SEO, Brian has the experience to take your SEO project to the next level. Having held many positions in SEO, from individual contributor to management, Brian has the skills needed to tackle any SEO task and keep your SEO project on track. From complete audits to content, editing, and technical skills, you will want to have Brian in your SEO team's corner.

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