Building an SEO-Friendly Site Architecture: A Casual Guide

So, you’ve built a website, awesome! But is it actually finding its audience? That’s where site architecture comes in – it’s the secret sauce that helps search engines (like Google!) understand your site and show it to the right people. Think of it like building a well-organized library: if books are scattered randomly, no one will find what they need. Similarly, a poorly structured website confuses search engine bots and frustrates your visitors. This casual guide will walk you through building an SEO-friendly site architecture, making your website easily navigable for both users and search engines. We’ll cover everything from keyword research and URL structure to internal linking and XML sitemaps – all in plain English, no technical jargon required. Get ready to create a website that not only looks great but also ranks high in search results!

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Brian Harnish

Brian has been doing SEO since 1998. With a 26 year track record in SEO, Brian has the experience to take your SEO project to the next level. Having held many positions in SEO, from individual contributor to management, Brian has the skills needed to tackle any SEO task and keep your SEO project on track. From complete audits to content, editing, and technical skills, you will want to have Brian in your SEO team's corner.

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