How to Manage URL Parameters in Google Search Console: A Casual Guide

So, you’ve got a website, and you’re trying to make it shine in Google search results. But have you ever noticed those little question marks and strange strings of letters and numbers after your website addresses? Those are URL parameters, and they can be a sneaky source of SEO headaches if you’re not careful. This casual guide will walk you through the world of URL parameters in Google Search Console, helping you understand why they matter, how to tame them, and avoid common pitfalls. We’ll cover everything from understanding what URL parameters even are to using Google Search Console’s powerful tools to manage them effectively, and even dive into some advanced techniques for complex scenarios. Get ready to conquer your URL parameters and boost your search rankings!

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Brian Harnish

Brian has been doing SEO since 1998. With a 26 year track record in SEO, Brian has the experience to take your SEO project to the next level. Having held many positions in SEO, from individual contributor to management, Brian has the skills needed to tackle any SEO task and keep your SEO project on track. From complete audits to content, editing, and technical skills, you will want to have Brian in your SEO team's corner.

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