Strategies for Building an Effective Local SEO Team: A Casual Guide

So, you’re thinking about conquering the local SEO game? Fantastic! But let’s be real, trying to do it solo is like trying to build a skyscraper with toothpicks. This isn’t a one-person job; it’s a team sport. This casual guide is your playbook for building a killer local SEO team, from finding the right players to keeping them motivated and ahead of the curve. We’ll ditch the jargon and dive straight into practical strategies that’ll help you build a team that not only understands SEO but truly gets your local market. Think of this as less of a lecture and more of a chat with seasoned pros – we’ll cover everything from defining roles and responsibilities to mastering the art of the interview and keeping your team up-to-date on the ever-changing world of Google algorithms. Get ready to ditch the DIY SEO struggles and embrace the power of teamwork!

Brian Harnish headshot
Brian Harnish

Brian has been doing SEO since 1998. With a 26 year track record in SEO, Brian has the experience to take your SEO project to the next level. Having held many positions in SEO, from individual contributor to management, Brian has the skills needed to tackle any SEO task and keep your SEO project on track. From complete audits to content, editing, and technical skills, you will want to have Brian in your SEO team's corner.

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