Strategies for Implementing Secure and SEO-Friendly Redirects

So, you’ve got a website, and things are going pretty well. But maybe you’ve moved some pages around, changed your domain, or even just noticed a few pesky broken links. That’s where redirects come in – they’re the unsung heroes of a smooth online experience. Think of them as polite bouncers, guiding your visitors (and search engines!) to where they need to be, even if the original address has changed. However, using redirects incorrectly can be a recipe for disaster. A poorly implemented redirect can frustrate your visitors, tank your SEO, and even open security vulnerabilities. This guide dives deep into the world of redirects, showing you how to use them effectively to boost your SEO and keep your users happy. We’ll cover everything from choosing the right redirect type to implementing secure redirects and avoiding common mistakes. Get ready to master the art of the redirect!

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Brian Harnish

Brian has been doing SEO since 1998. With a 26 year track record in SEO, Brian has the experience to take your SEO project to the next level. Having held many positions in SEO, from individual contributor to management, Brian has the skills needed to tackle any SEO task and keep your SEO project on track. From complete audits to content, editing, and technical skills, you will want to have Brian in your SEO team's corner.

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